Insights from the Embedded Finance Panel: Driving Customer Experience, Competitive Advantage, and Revenues

Last Thursday, I had the honor of moderating an exciting and enriching panel discussion on Embedded Finance at the Money TLV Meetup. The panel, titled "How to Drive Customer Experience, Competitive Advantage, and Revenues", explored how embedded finance is reshaping industries and transforming customer experiences, business models, and revenue streams.

I was joined by a group of exceptional experts:

• Efrat Laor from J.P. Morgan

• Limor Liberman from Unipaas

• Gili Hoch from Isracard

• Nir Netzer from Tenity

  

The discussion was packed with invaluable insights on how embedded finance is not only revolutionizing the way companies interact with customers but also how businesses are gaining a competitive edge through seamless financial integrations. We explored everything from enhancing customer journeys to the significant revenue opportunities that come with embedding financial services into products and platforms.

Additionally, Stripe, Airwallex, Wix, and BridgerPay also participated in the meetup, discussing embedded payments and their role in the broader embedded finance ecosystem. Their contributions were key in further highlighting how payment innovations are transforming the fintech landscape.

A special thank you to Ariel Shapira, the organizer of Money TLV, for inviting me to host this fantastic panel. The entire session was both fun and enriching, and the positive feedback from attendees speaks volumes about the depth of the conversation and the expertise of the panelists.

I would also like to extend my gratitude to FinTech Ladies and the Israeli FinTech Center, both of which were instrumental in organizing the event. Their continued dedication to advancing the fintech ecosystem is truly inspiring.

If you missed the session or want to revisit the insights shared, you can watch the full panel video here. It’s packed with valuable information for anyone interested in the future of finance and its impact on global business.

I look forward to more discussions and opportunities to connect with industry leaders and innovators. Stay tuned for more!

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